Digital Sagebrush

One unsmiling flight attendant, one lonely french fry on the floor, one hair left in the hotel bathtub… one lousy little snag in an ot...

Alaskan crab fishing may well be the most dangerous job in the world, but being CMO is the most dangerous in the enterprise. The average te...

Talk about a Limelight bulb going off in your head... Take a (close) look at this infograph compiled by our friend and colleague Daniel W...

Well...not you yourself...of course, you are  awesome ... But is your marketing awesome?   Are you engaging your online audience with...

Putting Digital First  A Brilliant Guest Post   by   Jason Thibeault   on   August 10, 2012   in   Business ,  Hypothesis ,  Philosop...

How does your customer service process approach a problem?  On the side of the customer, or your company?  If you start on the ...

Frankly, content delivery seems pretty far outside my wheelhouse.    I am, after all, an infrastructure marketing guy.   Sure, I have c...

“Spiderman, Spiderman, Does whatever a spider can.” From day one, David, we described you as “Eight Arms and a Smile”, a whirling der...

I  just asked Pandora to set up an Adam Ezra Group station – the first song it played was by Rob Thomas, which made me smile in an ir...

Damn IT!! – Carmen's Right, Again. Back in 6th grade, John Carmen taught me a hard lesson. Out on the playground of the Katherine L...

Last fall, our marketing radar picked up signals of a powerful opportunity. We began hearing from our field teams, product management/deve...

Maggie doesn't know about Jesus being God or about tomorrow being his birthday. She thinks we're nuts for dragging a tree in the ...

Storability 10 year Reunion Years ago, a few buddies and I started one of the first cloud storage providers. Of course, we didn’t call i...

My wife comes from a huge family – this Thursday there will be 30 people in various states of consciousness standing around staring at the o...

I spend more time at 30K ft than 99% of the world.  More than they legally let Stews and Pilots.  I was reading the sign on the new X-ray s...

In marketing – especially product marketing - we every now and again run into a conflict between what is and what should be when it comes to...

Thank you all for joining us here today to recognize Jeffrey’s achievements and to celebrate his graduation from Babson College. If you hav...

She calls herself SkyAngel, btw, which is perfect don’t you think? She is what Seth Godin describes as a lynchpin. I see her as a model for...

It’s a lousy job. Get ‘em on, get ‘em off. Hussle up the newbies and –in-frequent fliers. “Stow your gear, and get the heck out of the way...

Ever see a headline on a press release like this? “According to the widely respected OhGosh Group, OUR Product Performs Better Than THEIR ...